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Lead Generation

Lead Generation services for colleges is a way of marketing where we capture and stimulate interest in a potential student for your institution. The campaigns are designed to nurture leads till they’re ready to take admission.

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Our seasoned branding specialists help in increasing brand awareness, build an engaging audience, generate genuine leads and ultimately close deals. We have been doing this for our esteemed clients like you for almost a decade now. Our team is Google, Facebook Blueprint and Bing certified and runs data-driven campaigns to achieve more than the client’s expectation. A mix of paid search, contextual advertising and organic placement that are supported by insightful analytics and extensive research enables and increases your brand visibility and better-quality lead generation.

Our lead generation campaign involves a carefully calculated drip of branded information. Lead generation services for colleges and institutes are extremely vital for you in making informed decisions. This marketing tactic helps you reach into the inboxes of prospective students and places your program right on the top of their search results. Our calculated efforts entailing unique storytelling, persona identification and conversion rate optimisation ensure the highest- quality leads make their way to enrollment.

How Do We Work?

Step One

Research

Research here is divided into 3 aspects: Understanding your institute’s goals. Identifying the right audience. Researching the right keywords. These 3 steps help in strategising a campaign befitting the education institute’s expectations and marketing needs. We use tools like python and tableau to analyse better.

Step Two

Implementation

The two stages in this step are firstly creating a campaign structure and secondly writing ad copies based on information that is relevant to your target audience. In this step, we also develop a landing page with highly engaging content and a smooth user experience.

Step Three

Optimisation

This step is also divided into two stages. In the first stage, the team analyses and identifies which part of the campaign is delivering maximum results. In the second stage, the team optimises the campaign based on all that analysis and ensures maximum ROI. All of this makes us one of the top education lead generation companies in India.

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Our Solutions

As a performance-driven, consulting & strategic marketing partner, we create an effective digital marketing strategy for educational institutes through marketing and communications campaigns that are essential to reach, inform & persuade aspirants.

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